I’m a firm believer in quality over quantity for the very simple reason that I can’t afford to be buying the same thing over and over again. For a lot of my smarter clothes, and by that I mean not the streetwear brands I like to wear on weekends, I head to Zara. The trends are always on point, its a good price point and the quality doesn’t make me angry. That said, if you go one step further to Massimo Dutti… then you will find the quality increases further. The price does go up, but it’s still relatively reasonable and for an essential wardrobe item it’s probably worth it. I found a few things on the website that i’ve now added on to my next payday list, and will hopefully last me longer than if I bought them from H&M.